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The future of television is here.

The future of
television is here.

And that future is apps. Think about it. You already use apps to watch TV on your mobile devices and computers. With Apple TV, apps have liberated television, letting you choose precisely what and when you want to watch. Built on a powerful platform called tvOS, Apple TV lets you interact with your TV in completely new ways. Ask Siri to find just the movie or TV show you’re in the mood for. Or turn your living room into a game room, fitness studio, or classroom. This is Apple TV. And this is where television is headed.

Fibe TV, CraveTV, Netflix and more. If it’s worth watching, there’s definitely an app for that.

siri

Think big, exciting games. Apps that let you redecorate your house or shop for a new one. Multiperson experiences that redefine family game night. There are thousands of apps already available on the App Store on Apple TV, and more are arriving all the time.

With the advent of iPhone and iPad, many of the big innovations and newest technologies have focused on the small screens that fit in our pockets or that we carry in our hands. But it’s time our big screens share in that technology and get an equally innovative experience. With Apple TV and tvOS, a redesigned interface, and the Siri Remote, there’s never been a better time to be a TV.

Your TV screen is all the way across the room. That’s why the experience of using Apple TV is designed to let you feel like you’re interacting directly with your TV, not separated from it.

siri

What’s the best way to find something to watch? Just ask Siri. With the Siri Remote, you tell your TV exactly what you want to watch. Ask Siri to give you a few options, like “Show me popular TV shows.” Or combine multiple criteria in the same search, like “Show me boxing movies from the 1980s.” Siri can also do more than find movies and TV shows. Ask Siri to play an album that just dropped* or search the App Store for the best fitness apps. If you have HomeKit-enabled products, you can even ask Siri to dim the lights or adjust the thermostat.

Touch forever changed how we interact with our phones. Now it comes to the remote. Use your thumb on the Touch surface of the Siri Remote to scroll, select, and navigate your TV screen effortlessly.

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* Subscription is required for Apple Music.

Subscription may be required to access some content.

Some applications are not available in all areas. Application availability is subject to change.

Available on iTunes. Title availability is subject to change.

Apple, the Apple logo, iPad, iPhone, Apple TV, Siri Remote, HomeKit, Siri, and tvOS are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

Zootopia is available on iTunes. Zootopia © 2016 Disney Enterprises, Inc. All rights reserved. Captain America: Civil War is available on iTunes. Captain America: Civil War © 2016 MARVEL. All rights reserved. Deadpool is available on iTunes. Deadpool © 2016 Twentieth Century Fox Film Corporation. All rights reserved. Marvel © 2016 Marvel. Batman v Superman: Dawn of Justice is available on iTunes. Batman v Superman: Dawn of Justice © 2016 Warner Bros. Entertainment Inc. and RatPac-Dune Entertainment LLC. BATMAN V SUPERMAN: DAWN OF JUSTICE and all related characters and elements are trademarks of and © DC Comics. All rights reserved. A Hologram for the King is available on iTunes. A Hologram for the King© 2016 Hologram for the King Ltd. All rights reserved. Artwork & Supplementary Materials © 2016 Lions Gate Entertainment Inc. All Rights Reserved. © 2016 Entertainment One Films Canada Inc. All Rights Reserved. Distributed exclusively in Canada by Entertainment One. 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