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Video Platform service

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To attract and retain today's demanding online consumer audience, organizations must provide engaging content at lightning speeds, anytime, anywhere.

Online video is a widely popular medium used by web-savvy businesses – and for good reason. A vital component of a successful web strategy, video helps you communicate with your online audience in an engaging and compelling way.

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Whether your organization uses video to communicate important information, educate and train, create brand awareness or to promote products and services, Video Platform service from Bell gives you the tools and capabilities you need.

Offered in partnership with Limelight Networks Inc., Video Platform service from Bell is a complete online video solution for the management, hosting, publication and delivery of high-quality video content on the Web.

With this service, you can tailor the end-user experience through custom player templates, social media sharing features and playlists. The intuitive video platform ensures smooth streaming; it automatically encodes your videos to adjust to the user's connection speed.

And because it runs on the Bell Content Delivery Network (CDN) – Canada's only dedicated, network-based CDN – the Video Platform service ensures that you deliver the best possible user experience each and every time.


Video Platform service from Bell is a scalable, cloud-based solution that offers a host of features designed to grow with the needs of your organization, including:

Content management tools – Easily upload virtually any media format and publish content from your PC using a drag-and-drop interface. View, search and manage your video library with user-selectable thumbnails, pre-defined metadata or create searchable custom metadata properties.

Fully customizable templates – Configure your video player to match the look and feel of your website. Choose from multiple template styles and formats for videos, channels and playlists. Additional customization can be achieved by applying unique player skins and using APIs to build custom controls.

Real-time analytics engine – Gain invaluable insights into content popularity, important trends and other mission-critical information through visual displays of key performance metrics.

Mobile video – Reach your audience through smartphones and tablets.

Ad integration – Generate revenue by incorporating advertising within the video player.


  • Add engaging video content to your website quickly and easily
  • Control access to your content with advanced security controls
  • Personalize video players to match the look and feel of your website
  • Deliver a consistent, high-quality user experience anytime, anywhere and on any device
  • Avoid capital expenditures and reduce your overall IT infrastructure costs

Why Bell?

With Bell, you're backed by the experience and expertise of Canada's leading network provider. We manage millions of connections, including our own national IP infrastructure. Our teams provide diverse expertise to deliver cost-effective and scalable ICT solutions, allowing you to focus on your core business.

Contact your Bell representative today for more information.

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