Crave is Canada’s prestige entertainment offering, with the latest Originals from Crave, HBO and Max, exclusive access to the entire HBO library, the biggest Hollywood blockbusters, and the best French-language content in Canada. To learn more about Crave content, visit crave.ca.

This promotion is available with Max and Ultra plans for smartphones.

Other types of plans and devices (tablets, smartwatches, etc.) are not eligible for this promotion.

This promotion gives you access to the Crave content library (including HBO, Max and more) via the Crave app or crave.ca (excludes STARZ add-on^†). Content downloads are not available.

Note: this offer is not eligible for customers adding Crave through a TV provider.

*A limited number of titles are unavailable on ad-supported plans due to licensing restrictions. AirPlay, Roku, PS4, PS5 and select Fibe TV HD and 4K receivers are not supported on ad plans.

You can upgrade from Crave Standard With Ads to Crave Premium in MyBell. You will keep the $11.99/month credit included in your plan, paying only the difference for Crave Premium (regular price: $22.00/month).

If you cancel your Bell Mobility rate plan during the Crave Standard With Ads promotional period or switch to a non-eligible plan, your access to Crave will end.

No. Crave Standard With Ads is only accessible via the Crave app or crave.ca.

*A limited number of titles are unavailable on ad-supported plans due to licensing restrictions. AirPlay, Roku, PS4, PS5 and select Fibe TV HD and 4K receivers are not supported on ad plans.

Unfortunately, you cannot use this Crave Standard With Ads promotion if you already have an active Crave subscription. However, you can link your Bell Mobility phone number to an existing Crave account so you don’t lose any of your viewership preferences. If you already have a Crave subscription through crave.ca, you can manage it by logging in to My Account on the Crave app or crave.ca.